Comparison · Home services

HighLevel vs ServiceTitan

HighLevel and ServiceTitan side by side for home services: scores by criterion, native features, and pricing.

Updated October 9, 2026

Home-services software

HighLevel

5.1

Weakout of 10

All-in-one marketing CRM — pipelines, calendars, SMS/email, payments, funnels. Starter is $97/month or $970/year with 3 sub-accounts. Not field-service software. WhatsApp is an optional add-on; SMS is native with usage fees.

From $97/mo (Starter; also published as $970/year)

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Higher scoreHome-services software

ServiceTitan

7.6

Strongout of 10

Enterprise field-service platform — dispatch, call booking, invoicing, pricebook, CRM, service agreements, and native SMS with carrier fees passed through. Per-technician pricing is quote-only. Overkill for a one-truck shop.

Contact for pricing

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Criteria where HighLevel wins

Ties

Criteria where ServiceTitan wins

Score by criterion

In green, who wins the criterion. The overall score uses home services weights: jobs and dispatch and quotes and pricebook weigh more.

CriterionHighLevelServiceTitan

Jobs and dispatch1.4×
A live job and dispatch board — schedule, assign techs, and see today’s work without a parallel spreadsheet.
3.0
9.2
Quotes and pricebook1.2×
Quotes, estimates, or a pricebook inside the product — good/better/best or flat-rate — not a PDF from another app.
3.2
8.8
Memberships and agreements1.1×
Maintenance agreements, service plans, or memberships that renew on the customer record — not only a won job or a one-off visit.
3.0
9.0
Native messaging0.9×
Native SMS or messaging inbox on the customer or job card, with team history. WhatsApp Business API also counts. One-way “on my way” blasts and marketplace apps do not.
8.8
8.0
Price and transparency0.8×
Public plan in USD, trial, and what sits outside the monthly fee. Mandatory add-ons for day-to-day dispatch work lower the score.
8.2
3.5
Learning curve0.8×
English UI, job and membership vocabulary, and time until a CSR or owner-operator can dispatch without a months-long implementation project.
7.0
5.0
Overall score
5.1
7.6

Native features

Only what is part of the product counts. Marketplace integrations or third-party apps are out.

FeatureHighLevelServiceTitan

Jobs & dispatchNoYes
Quotes & pricebookNoYes
MembershipsNoYes
Invoicing & paymentsYesYes
FinancingNoNo
Native messagingYesYes
Sales pipelineYesYes
Vendor mobile appYesYes

Compare with another rival

Each pair has its own page. The ranking only highlights the main duels — the rest are here and on each CRM profile.

Compare HighLevel with

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